Full Hearts Romance

Romance books straight to your inbox

Full Hearts Romance
Submission Guidelines & Terms of Service

Terms of Service last updated April 28, 2025

“Will Full Hearts Romance promote my book?”

So glad you asked! Inclusion in the newsletter is up to the staff of Full Hearts Romance, but as part of that decision process, the following items are taken into consideration:

  • An Amazon ASIN – No books will be promoted without an Amazon ASIN. We also happily accept Apple, GooglePlay, Barnes & Noble, Kobo, Eden Books, and Smashwords links, along with direct store links. NOTE: A direct sales store link should be to the specific book on your site, not just a general link to your site as a whole or a link to your Amazon profile.
  • A high-quality cover – Let’s be real here: I don’t care what your English teacher told you in high school 😏 Readers absolutely judge books by the quality of the cover.
  • Minimum length – 5,000 words, not including backmatter or bonus material.
  • Accurate listing information – If you choose the wrong heat level or wrong length for your story when submitting it to FHR, staff reserve the right to reject your listing, keeping $5 as a processing fee. Please slow down and make sure you’re selecting the right options for your book. The wrong readers finding your book leads to poor reviews, and no one wants that. Speaking of…
  • Ratings and reviews – Staff absolutely takes review numbers and ratings into consideration. A newer book with no ratings gets more of a pass than an older book with no ratings.
    • Books with a star rating of less than 4.0 on Amazon.com will be scrutinized closely; the chances are high that the booking will be rejected, except under exceptional circumstances
    • If you want staff to look at the book before you submit, feel free to send a message via the contact form with a link to your book on Amazon.com and we will get back to you as soon as possible
  • Romance for the win! – No, seriously, this is a romance newsletter. Unless your story includes romance as the main component, it isn’t a good fit for Full Hearts Romance. There is a difference between “sci-fi romance” and “a sci-fi novel with some romance in it”. Our readers are here for all the feel goods; delivering something else to them is going to go poorly for everyone involved. Don’t do it to yourself! Which leads us to…
  • HEA, Baby! – Happily Ever Afters or Happily For Now only, please. A story where the main characters dies at the end of it is *not* a romance novel (Nicholas Sparks, we’re all looking at you!) Cliffhangers are fine, as long as there is an HEA at the end of the series.
  • All payments are made through PayPal

Book Prices/Freebies:

  • $2.99 and under – Full Hearts Romance accepts single titles that are priced $2.99 or below on the day of promotion, or up to $4.99 for a bundle of three books or more.
  • Pricing is important – Best practice is to set your book to the correct price the day BEFORE the listing is run in the newsletter, and keep it at that price until 24 hours AFTER the listing is run. This leads to the best customer service experience, and the highest ROI for your promotion
    • However, if that isn’t possible, please note that the book must be at the listed price on the submission form by 8pm Mountain Time the night before the promotion runs, or it will not be included in the newsletter, and no refund will be issued.
  • Storefront links, please – Full Hearts Romance will NOT accept book links for StoryOrigin, Prolific Works, or BookFunnel. ‘Cause those are not Amazon, Barnes & Noble, Apple, GooglePlay, Kobo, Eden Books, or Smashwords links. Right? Right. Just so we’re clear.

**Note about pricing**
There is a direct, proportional relationship between the price of a book and the number of clicks that book receives when promo’d in our newsletter. FHR does not guarantee any level of response; we are just pointing out something for you to consider. 🙂 Carry on…

Preorders can be submitted for promotion *cue fireworks*

  • IT’S ALIVE – The book MUST be live by the requested promo date. We will not advertise a preorder in the newsletter. But because we all know about the 30-day cliff on Amazon, we totally support you booking the newsletter promo before the book itself actually goes live, just so you can give your new release a nice push right out of the gate.

Frequency of submission:

  • Books can be submitted up to 1 year in advance
  • Submissions must be made at least 48 hours in advance
  • One promo per pen name per month (we look at pen names only, not the authors behind the pen names, so if you have multiple pen names, each one can promote one book per month)
  • A specific title can only be promoted once in any rolling 90-day period

Three different heat levels – How hot do you like it…

  • Here on Full Hearts Romance, we actually split our newsletters by heat level, not by genre. We’ve found that a reader who wants a clean and wholesome read will read across romance sub-genres, but will not read across heat levels. The exception is LGBTQIA+ readers; we’ve found that they do read by genre and are not as worried about heat level.
  • For best reader experience (and thus best author experience), our lists break out as follows:
  • If you’d like more information about each heat level and what they mean, check out our heat level page
  • If you book a promotion in an incorrect newsletter, we will move you to the right heat level and tell you why we’re moving you…the first time. If you do it a second time, we’ll refund your money, minus a $5 processing fee, and not work with you any longer. Be smart about this – booking in the wrong newsletter only hurts you, not helps you, because you’re going to get readers clicking on your books who are then angry because they’re not getting what they were promised. Don’t be that person, yo.
  • Currently, the pricing for a spot in Flamin’ Hearts, Full Hearts, and Sweet Hearts is the same; the pricing for a spot in Same Hearts (LGBTQIA+ books) is lower. This is because our Same Hearts list is smaller than the other three lists. We reserve the right to adjust our pricing at any point to reflect newsletter subscriber numbers, but will always honor the pricing that the author paid at the time of booking.

Refund Policy – I would like to speak with the manager on duty…

  • The things we can’t control – There are a large number of factors that play into how well a book promotion does: Price, cover quality, genre, length, customer preference, the alignment of Jupiter…the list goes on. These factors are completely out of the hands of FHR and therefore we will NOT offer refunds because of poor performance of a promotion
  • The things we can control – This list includes, but is certainly not limited to: Mismatched titles and/or covers, missing information, omitted submissions…and probably a ton more things we can’t think of at the moment. We do our best, but we are only human, after all…
  • The fix – If we made the mistake, we’ll offer you the choice of repeating the listing for free in an upgraded promotion in the next available newsletter *or* a coupon code to use for a free upgraded promotion in a future newsletter. Cash refunds are only available by staff discretion and will only be offered in egregious cases

*If you discover a problem with your listing, please get in touch through the contact form and we will get it sorted out as quickly as email and time zones allow*

  • Refusal of a booking – If we have to refund your moolah because your book doesn’t fit our ToS, we keep $5 of your listing fee for administrative overhead. If you have a question on whether or not your book would be accepted in a FHR promo, pop on over to our Contact Page and ask us before booking. We’re happy to chat. Save us all some headaches, please and thank you.

*All decisions made by Full Hearts Romance staff are final*